You can only speak to the people who want to hire you or buy from you if you know who they are. A well-defined audience is important to get your message out to the people who want and need to hear it. Your voice There is only one you, and your voice is different from…
When you visit your Twitter page there is a list on the page with trending topics. Lots of search engines and other social media platforms have trending topics as well. So, what are they and what is their significance? Trending topics are what people are talking about in real-time. They change as people search for different things.…
Creating and maintaining a blog can be a chore. But if you can monetize that blog, it can be an endeavor you look forward to writing. Here are some tips on making the most of your blog. Once you start writing your blog, you will need to increase your audience. These tips will help you…
In addition to what they pay for, what value do you offer your clients? Do you go above and beyond what they expect from you? There are lots of things you can do that give extra value to your clients and prospects. Monthly newsletters Do you send a newsletter with useful information? Newsletters are a simple…
You might ask yourself, “Should I use social media for my business?” The answer is not so easy. Using social media can be a time suck, especially for beginners. You will need to post regularly, at least a couple times a week. If you want it to take advantage of what it can do for…
Grow your following We all have Facebook pages, but getting new followers is can be tough. Here are some tips to increase your following and engagement with your posts. Good luck! Please keep us informed on how these tips are working for you by sharing your thoughts and ideas. Visit our Contact page to offer…
It’s amazing how social media affects us every day. Unfortunately, it’s not always in a good way. Because most social sites allow people to basically be anonymous, these individuals feel like they can say anything, no matter how nice or nasty. Just watch an episode of Jimmy Kimmel’s “Mean Tweets.” Famous people read real tweets that have…
The best part of social media is the “social” part of it. When you post on Facebook, Instagram, Twitter, etc. many people say where they are or what they are doing. They might tweet a link to a web page because they think their friends might find it interesting. Those types of messages are not…
You might ask yourself, “Should I use social media for business?” The answer is not so easy. Using social media can be a time suck, especially for beginners. You will need to post regularly, at least a couple of times a week. This is a must if you want it to take advantage of what…
A couple weeks ago one of my Facebook friends posted a news bulletin announcing the death of an actor. I had seen the actor that morning on live television and thought the post was false information. A few of the person’s contacts doubted it as well. We all responded to the post saying we thought…
