SEO (search engine optimization) remains a mystery to many entrepreneurs and website owners. In truth, it’s rather simple. Search engine optimization is a way to help Google, Bing Yahoo and others find and classify your website. By improving your SEO, your website can rise in the rankings. Without paying attention to it, your site may sink like a rock. Using social media You can help your SEO by adding a link
Thanks to our preferred partner, NameCheap, for this informative blog. In the early days of the Internet, a business that wanted an online presence had the relative luxury of simply adding “.com” after their name and registering the domain. Those were indeed the good old days, but alas, things aren’t quite as easy now. MyBusiness.com Just Won’t Cut It Today, there’s so much more competition for top level domains (TLDs)
Get some tips on how you can make your website rise in the ranks of the search engines.
Offering Value November 2018 In addition to what they pay for, what value do you offer your clients? Do you go above and beyond what they expect from you? There are lots of things you can do that give extra value to your clients and prospects. Monthly newsletters Do you send a newsletter with useful information? Newsletters are a simple way to keep your name in front of your clients
As a business owner, I’m sure you get a ton of emails every day just like I do. Keeping up with emails can take a good chunk of time every day. Dealing with the junk The first thing I do is clear out the junk. I set up rules (which you can do on a Mac) to send mail from spammers to my junk or trash folder and they’re gone
Grow your following We all have Facebook pages, but getting new followers is can be tough. Here are some tips to increase your following and engagement of your posts. 1. This one is obvious. You can buy page likes. However, when you buy followers, they might not remain followers. Some will follow for a short period of time and then disappear. 2. Using the correct demographics for your business when
After watching the Barbara Bush funeral on Saturday, I have been thinking about legacies. What will your business leave to the world? How do you measure whether or not your business, and you as a person, are successful? How do you define success? We had a discussion in my networking group today about this topic. Of course, there is the money definition. A successful person is one who has a
I love social media and doing everything online. At the same time I see the benefits of networking and meeting people in person too. Social Squids can do work anywhere in the world as long as people pay in US dollars. Consider that talking to people in the flesh, seeing their body language and shaking their hands creates a connection that just isn’t possible online. Meetup and Eventbrite are good
Lately there has been a lot of talk about hacking. Criminals are getting into corporate databases and getting people’s email addresses or even credit card information. For those hackers who get your email, they may send you something that can wreak havoc on your life. We’ve all received suspicious emails without knowing whether to open them or not. If you’re in doubt, do not click on any links or attachments!
A couple weeks ago one of my Facebook friends posted a news bulletin announcing the death of an actor. I had seen the actor that very morning on live television and I doubted the post was real. A few of the person’s contacts doubted it as well. We all responded to the post saying we thought it was fake. She took it down immediately, but I’m sure many people posted