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Which social media sites are best for your business?

It seems that every day a new social media platform arrives on the scene. Trying to figure out which ones work best for your business can be confusing. It does not matter whether your business is business-to-business or business-to-consumer. Here are some clues to help with the decisions. Everyone can benefit from the mass appeal of Facebook and Twitter. There are so many people on these sites that you can

The new look of Pinterest

If you are unfamiliar with Pinterest, this is a social media platform for photos. Imagine a room full of bulletin boards. You see a photo that you find interesting and you pin it to one of the boards. That is the focus of Pinterest. That is all well and good, but you probably want to know how can it help you grow your business. If you embed your web address

Photo sharing fun

Have you purchased anything that needs to be assembled lately? If so, you might have noticed that many things do not have words in their instructions. It’s all symbols and drawing. Maybe it is because the products are sold all over the world, but I wonder if it is not something else. It seems that today, sharing drawings, photos and videos is becoming just as important as sharing the written

Infographics on the rise

Infographics, like the one on this page, are gaining ground on regular photos for marketing. Why not? Take your subject matter and turn it into something that is a little more entertaining than a boring photo or mere words. You do not have much time to either get someone’s attention or lose him. Having interesting artwork can make the difference. As memes have become more popular, infographics followed along with

Instagram for fun and profit

While I’ve been an avid user of many social media sites, I only recently started using Instagram. As a rival to Pinterest, businesses can take advantage of this very visual medium to spread the word of their brand. Unlike Pinterest, users can edit their photos. Last night I went to a happy hour event to say goodbye to a friend who is moving out of town. It just so happened

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