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Fake news

A couple weeks ago one of my Facebook friends posted a news bulletin announcing the death of an actor. I had seen the actor that very morning on live television and I doubted the post was real. A few of the person’s contacts doubted it as well. We all responded to the post saying we thought it was fake. She took it down immediately, but I’m sure many people posted

Website promotion tips

Entrepreneurs of all industries have websites, but many business owners have no idea how to draw attention to them. While certain marketing like SEO (search engine optimization) is best left to professionals, you can do some things on your own to help put your website on the map. Some of these suggestions may seem like no-brainers, however business owners are not always well versed in the ways of self promotion.

SEO from Social Squids

SEO insights

SEO (search engine optimization) remains a mystery to many entrepreneurs and website owners. In truth, it’s rather simple. Search engine optimization is a way to help Google, Bing Yahoo and others find and classify your website. By improving your SEO, your website can rise in the rankings. Without paying attention to it, your site may sink like a rock. Using social media You can help your SEO by adding a link

Which social media sites are best for your business?

It seems that every day a new social media platform arrives on the scene. Trying to figure out which ones work best for your business can be confusing. It does not matter whether your business is business-to-business or business-to-consumer. Here are some clues to help with the decisions. Everyone can benefit from the mass appeal of Facebook and Twitter. There are so many people on these sites that you can

11 ways to make the most of QR codes

QR codes are popping up in all sorts of places. These weird, little, square symbols are the new way to take smart phone users to any web page. How can you use QR codes to help with marketing your business? Here is a list of ways you can make these scannable codes work for you. Signage: There is only so much space on a sign. QR codes are found on

Facebook is down, OMG!!

No, the world didn’t come to an end last night. It just seemed that way when Facebook had a little hiccup. What would we do without Facebook? It has become such a part of everyday life that all other social media went crazy with comments about it, which is interesting in its own way. I had the most amazing time during the 15-20 minutes Facebook was down. Honestly, with the

Eight ways to attract viewers to your blog

Here is a list of eight ways to raise your popularity. In the comments section, feel free to add any ideas of your own. Post as often as possible. Make your blog entries become a permanent fixture in your readers’ lives. There is something be said for consistency. Add links to some of the old blogs within a new blog. Invariably, you will write about a similar subject to one

Too bad social media can’t change the weather

While the weather can change social media, it’s too bad it can’t be the other way around. Of course, Hurricane Sandy is trending and so is FEMA while the wind whips around my house and knocks branches off the trees. Just as I typed this, a big gust of wind hit and my dog went flying upstairs to hide. In Baltimore, we’re bracing for heavy-duty winds from now until about

Sports and social media

Continuing with a sports motif… Catch the Redskins game last night? Former Baltimore Raven and now Washington Redskin, Billy Cundiff, missed three field goals before kicking a game winner in the last few seconds of the game. You might wonder what this has to do with social media – actually, quite a lot. Billy Cundiff missed a critical field goal for the Ravens last year during the playoffs and the

Bookmarking sites can work for you

Bookmarking sites are the one easy way to spread your message to the most people in a short amount of time. If you have never heard of StumbleUpon, Digg, Reddit, BizSugar, YahooBookmarks, GoogleBookmarks, you are missing out on a way to reach countless people. For every blog I write, website I design and article I post, I spread the word through bookmarking sites. There are tons of these sites out

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